Digital Marketing Executive Opportunity in Dakar
Job Description
Digital Marketing Executive – Eiffage Sénégal
Company: Eiffage Sénégal
Location: Dakar, Senegal
Employment Type: Full-Time
Department: Marketing, Communications & Digital Strategy
Reports To: Head of Marketing and Communications
Salary: XOF 950,000 – XOF 2,300,000 per month
Application Deadline: Open Until Filled
About the Company
Eiffage Sénégal is a leading infrastructure, construction, engineering, and concessions company operating major projects across Senegal. The company is recognized for innovation, sustainable development, and the delivery of large-scale infrastructure solutions that contribute to economic growth throughout the region.
This opportunity is ideal for professionals seeking Digital Marketing Executive jobs in Senegal, jobs in Dakar, and corporate marketing careers within a respected international business environment.
Position Overview
Eiffage Sénégal is seeking an innovative Digital Marketing Executive to support online brand visibility, digital engagement campaigns, lead generation initiatives, website optimization, content marketing strategies, and social media growth. The successful candidate will play a key role in strengthening the company’s digital presence and stakeholder engagement efforts.
Candidates interested in marketing jobs in Senegal, digital communications jobs in Dakar, and online marketing careers in Senegal are encouraged to apply.
Key Responsibilities
- Develop and implement digital marketing campaigns aligned with business objectives.
- Manage website content, SEO performance, and digital optimization initiatives.
- Create and schedule engaging content across social media platforms.
- Monitor campaign KPIs and prepare performance reports.
- Support lead generation and audience acquisition programs.
- Conduct market research and competitor benchmarking.
- Manage digital advertising campaigns across multiple platforms.
- Coordinate email marketing and customer engagement activities.
- Collaborate with internal departments on communication strategies.
- Improve website traffic, engagement, and conversion rates.
- Monitor emerging digital trends and marketing technologies.
- Assist with employer branding and recruitment marketing campaigns.
- Support corporate events and digital promotional activities.
- Maintain brand consistency across digital channels.
- Manage relationships with external marketing vendors and agencies.
Professionals exploring jobs in Saint-Louis, digital media jobs in Senegal, and marketing executive jobs in Dakar will find this opportunity highly rewarding.
Education Requirements
- Bachelor’s Degree in Marketing, Digital Media, Communications, Business Administration, Journalism, or a related discipline.
- Certifications in Google Ads, Google Analytics, HubSpot, Meta Advertising, or Digital Marketing are advantageous.
Candidates seeking graduate marketing jobs in Senegal and long-term professional growth opportunities are encouraged to apply.
Experience Requirements
- Minimum 2–5 years of experience in digital marketing, online advertising, content development, or social media management.
- Experience with SEO, SEM, website analytics, and marketing automation tools.
- Knowledge of CRM platforms and digital reporting tools is preferred.
- Previous experience in infrastructure, engineering, construction, or corporate sectors is advantageous.
Relevant backgrounds in SEO jobs in Senegal, digital strategist jobs in Dakar, and brand marketing careers in Senegal will be highly valued.
Required Skills and Competencies
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Social media management
- Google Analytics
- Digital advertising
- Content creation
- Email marketing
- Marketing automation
- Campaign management
- Data analysis
- Brand communication
- Customer engagement
- Market research
- Project coordination
- Communication skills
Individuals interested in corporate jobs in Senegal, communications jobs in Dakar, and digital transformation careers in Senegal should consider this opportunity.
Compensation and Benefits
Monthly Salary
XOF 950,000 – XOF 2,300,000
Benefits Package
- Annual performance incentives
- Comprehensive medical insurance
- Retirement benefits
- Communication allowance
- Professional certification sponsorship
- Paid annual leave
- Employee wellness initiatives
- Career advancement opportunities
- Leadership development programs
- International project exposure
Training and Professional Development
The successful candidate will receive training in:
- Advanced digital marketing strategy
- Marketing analytics and reporting
- Employer branding techniques
- Content performance optimization
- Customer journey mapping
- Marketing technology platforms
- Corporate communications
- Digital innovation programs
- Leadership and professional development
Professionals pursuing digital marketing careers in Senegal and online marketing jobs in Dakar will gain valuable exposure to large-scale corporate communications and branding initiatives.
For additional employment opportunities across Senegal, candidates may explore:
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Candidates seeking opportunities across Southern Africa can explore:
Individuals interested in regional employment resources may additionally visit:
Why Join Eiffage Sénégal?
- Join a globally recognized infrastructure and engineering organization.
- Contribute to impactful digital engagement and branding initiatives.
- Gain exposure to large-scale corporate communication projects.
- Access structured learning and certification opportunities.
- Collaborate with experienced professionals across multiple disciplines.
- Build a long-term career in digital marketing and strategic communications.
This opportunity is particularly suitable for candidates seeking Digital Marketing Executive jobs in Senegal, jobs in Dakar, vacancies in Senegal, job openings in Senegal, marketing jobs in Dakar, SEO jobs in Senegal, social media jobs in Dakar, communications careers in Senegal, digital advertising jobs in Senegal, content marketing jobs in Dakar, organizations looking to post a job in Senegal, employers seeking to hire in Senegal, companies planning to recruit in Senegal, professionals involved in recruitment in Senegal, businesses expanding hiring in Senegal, candidates using a job portal in Senegal, and employers managing job posting in Senegal initiatives.
Equal Opportunity Employer
Eiffage Sénégal is committed to equal employment opportunities and fosters an inclusive workplace where hiring, promotion, and career advancement are based on qualifications, experience, performance, and business requirements.
